We have a range of insurance products that we have developed just for you.
As a Milady's store card holder, premiums are conveniently billed to your account.
If you don't have a Milady's store card, debit order facilities are available.
If interested, you can call 0861 000 518 to activate a policy or click on any product below if you would like more information.
Terms and conditions apply.

Lost Card Protection Plan (LCP)


  1. Cover against fraudulent use of your Miladys store card once you report it as lost or stolen, as well as the following benefits:
    • R300 credited to your Miladys account to replace personal items, such as your handbag or purse *
    • R250 paid directly to you to cover the cost of replacing your driver’s license and ID Document *
    • We will let you know where to go and what to do to replace your ID Document. We will even send you the forms to get you started *
    • With your permission we can assist with replacing your other store cards *

    * This cover will only apply if items are lost or stolen at the same time as your Miladys store card.

  2. Mobile Trauma Alert will contact up to 5 family members or friends at the push of a button from your cell phone if you are in an emergency. Register on

  3. Trauma Assistance Helpline provide 24-hour assistance from trained counsellors specialising in trauma debriefing and ongoing support – 0861 127 326

Monthly Premiums*:
*Conveniently billed to your Miladys account
T’s & C’s apply

Family Funeral Plan

Family Funeral Plan

1. The Family Funeral Plan will give you peace of mind and assist you in covering the expenses towards a funeral for yourself and your loved ones.
2. The plan provides funeral cover for yourself, one spouse and up to 4 dependent children, under the age of 18

Monthly Premiums:




Option 1

R 47.25

R  7 500

Option 2

R 58.25

R10 000

Option 3

R 75.00

R15 000

Option 4

R 85.50

R20 000

*For main member and spouse

In addition, receive up to R7 500* funeral cover for a maximum of 4 dependent children under the age of 18.
As a Miladys store card holder, premiums are conveniently billed to your account.
Debit order facilities available for non-store card customers.
T’s & C’s apply

Our insurance products are brought to you by MRPInsurance (part of Mr Price Group Ltd) and as a valued Miladys customer we would like to keep you updated with all the latest information.

mrpricemoney card